DeWalt to Sponsor Matt Kenseth In Multiyear Deal

DAYTONA BEACH, Fla – Since Dollar General announced several weeks ago that they’d be leaving the Joe Gibbs Racing organization, the team has been actively searching for a replacement for Matt Kenseth’s No. 20 Toyota. Today, they announced one.

DeWalt will return to Kenseth’s car on a more broader platform, as they will take over four additional races on his No. 20 entry this season and 15 more in 2017. The deal is a “multiple year” effort between the two sides, as they announced the newly signed deal from the Daytona International Speedway on Friday afternoon.

“I made my first (Sprint) Cup start with DeWalt and I hope to make my last Cup start with DeWalt, not today of course but hopefully a few years down the road,” Kenseth said.

His boss, Joe Gibbs, gave Kenseth the upmost job security statement following the Wisconsin natives comment about wanting to retire with the team, saying that they do indeed have a plan in place that would allow Kenseth to retire with JGR.

“We don’t talk (publicly) about our contracts and stuff with our drivers but I will say this, our plan is that Matt’s going to retire here (at JGR),” Gibbs said. “So that’s what we’d say.”

Kenseth, 44, has 37 career Sprint Cup victories and won the Sprint Cup championship in 2003 with DeWalt as his sponsor. The DeWalt colors will be on his car in four Chase races this year at Chicagoland, Dover, Kansas and the season finale in Homestead.

The DeWalt agreement will include exposure on the XFINITY Series entries of Jones and Suarez for a combined six races as well.

Dollar General has been the primary sponsor for the No. 20 entry since 2013. Officials with the company announced earlier this season that it would not return for 2017.

DeWalt will use the opportunity to push its new FLEXVOLT branding of battery-operated tools and equipment.

“We feel good about where we are with that (No. 20) car for next year and this is a big step,” Gibbs said. “We feel confident that car will be fully funded for next year.”

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